Image courtesy of Satoshi Miyazawa

Image courtesy of Satoshi Miyazawa



Tokyo Art Office
Yuri Yureeka Yasuda

Tokyo Art Office (TAO) is an art advisory and liaison firm based in Tokyo and London.
Founded in 2017 by Yuri “Yureeka” Yasuda.

With her intimate knowledge of contemporary art and her vast network of experienced collectors and gallerists as mentors, Yureeka has a natural yet bespoke way of creating meaningful art collections for private individuals. She brings an approachable philosophy to her work style, which is rooted in balancing vision, inspiring fun, and building lasting relationship through art. 

Born in Tokyo and raised in New York. Graduated from Sophia University with a Bachelor’s degree in Comparative Cultures. Yureeka has been highlighted by numerous media for her animated character and multi-talented background.

She spoke at Net-a-Porter's “Incredible Women” panel in Hong Kong during Art Basel 2018, and is a regular contributor to luxury lifestyle magazine Billionaire, online arts platform Larry’s List, and Forbes Japan.

Yureeka is the Liaison for Soho House Japan (opening in 2019),
Japan Brand Ambassador for Pont des Arts,
Japan Ambassador for Asia Now Art Fair.

She is a certified tea sommelier and Founder/CEO of Wonderlily Co., Ltd, an import company focused on luxury F&B brands with over 400 distribution locations throughout Japan. Yureeka is also the CEO of Sayuri & Co., launching original Japanese products under the bespoke brand, “SAYURI”.

ARTZINE: Collector Yuri Yureeka Yasuda Talks About the Art Scene in Japan

HONG KONG TATLER: How Yuri Yasuda Took Her "Yureeka" Moment And Ran With It

NET-A-PORTER: Yureeka Yasuda's Golden Rules

COSMOPOLITAN JAPAN: Interview with entrepreneur developing art business (in Japanese)

ARTNET: Want to Up Your Social Media Game? Here Are Some Tips From 5 Art-World Influencers to Perfect Your Online Presence

POWEREDBY.TOKYO : Tokyo Story Yureeka

Articles contributed by Yureeka:

Japanese artist Mika Tajima (in Japanese)
Renowned artist based in Berlin - Chiharu Shiota (in Japanese)

My Favourite Things: John Dodelande
The Great Gender Hack
Inside The Sifang Art Museum, China
Team Lab: Painted Pixels
Pixel Perfect: Kohei Nawa
Collector's Piece: Dr Ryutaro Takahashi
Universal Legacy: Budi Tek

A Glimpse into the Media-Shy “Unicorn-Collector’s” Art-Filled Offices
The Next Japanese Fashion Leader on Building the World’s Most Influential Conceptual Art Museum
How to Build an Art Lover’s Utopia: The Story of Hideaki Fukutake